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Home  /  Fun Stuff about Oktoberfest  /  12 Oktoberfest Instagram Accounts You Need to Follow
Oktoberfest Instagram Accounts

12 Oktoberfest Instagram Accounts You Need to Follow

23 Aug 2018
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Julianne Kanter

Oktoberfest is nearly upon us, folks! That’s right, thirsty readers: the countdown to Oktoberfest’s opening day has officially begun. If you’re joining in the revelry this year — or if you’re simply daydreaming about signing up for one of our 2021 Oktoberfest packages — you’ll want to check out these 12 fun-filled, captivating Oktoberfest Instagram accounts. They may not all focus exclusively on beer, but they will satisfy your Oktoberfest wanderlust… for now!

12 Oktoberfest Instagram Accounts You Need to Follow

1. Oktoberfest

First things first: you’d better follow the official Oktoberfest Instagram account. Not only do they share photos from fellow thirsty travelers, but you get to see the world’s largest Volksfest (beer festival and travelling funfair) being constructed from the ground up. Prost!

A post shared by Oktoberfest (@oktoberfest) on Jun 22, 2018 at 2:59am PDT

2. Paulaner

Remember how we told you that only beer produced by the six main Munich breweries can be sold at Oktoberfest? Start following the Paulaner Instagram so you can familiarize yourself with all of their beer. Begin with one of our favorites — Paulaner — which has been brewed since 1634. Though it’s the youngest of all of the Munich breweries, it’s still a respectable 384 years old.

View this post on Instagram

A post shared by Paulaner Festzelt (@paulanerfestzelt) on Feb 9, 2020 at 1:49am PST

3. Augustiner-Bräu München

Another one of the six Oktoberfest breweries, Augustiner’s Instagram account will have you wondering why you didn’t think of using beer steins in your fitness routine instead of weights.

View this post on Instagram

A post shared by Augustiner-Bräu München (@augustinerbrauerei) on Jun 2, 2019 at 12:01am PDT

4. Hacker-Pschorr

Hacker-Pschorr is sold in the Hacker-Festhalle, the Pschorr-Bräurosl, and the Oide Wiesn’s Herzkasperlzelt areas at Oktoberfest. Founded in 1417, it’s another one of the beers you’ll be drinking at Oktoberfest in Munich.

A post shared by Hacker-Pschorr Bräu GmbH (@hacker_pschorr) on Aug 24, 2017 at 6:46am PDT

5. Rare Dirndl

Wearing dirndls or lederhosen is the perfect way to get in the spirit for Oktoberfest, but where in the world can you find the perfect garb? Erika of Rare Dirndl has got you covered (quite literally). Peruse her Instagram account for some serious Oktoberfest inspiration — we wouldn’t be surprised if you wind up going in one of her creations!

A post shared by Dirndls for Adorable Badasses (@raredirndl) on Jun 22, 2018 at 7:02am PDT

6. Oktoberfest_Posts

Max and his friends loved their time in Oktoberfest so much that they started a website on all things Oktoberfest and beer festivals. Why stop at just one beer festival when you can drink beer from all over the world? Follow their Instagram account for beer-soaked Oktoberfest adventures and more.

A post shared by Oktoberfest (@oktoberfest_posts) on Sep 22, 2016 at 9:32am PDT

7. Cannstatter Volksfest

This account features photos from Europe’s second largest beer festival: the Stuttgart Beer Festival (locally known as Cannstatter Volksfest). Yes, we even go there! Check out our Stuttgart Beer Festival tours while you’re here.

View this post on Instagram

A post shared by Wasen | Frühlingsfest (@cannstatter_volksfest) on Sep 25, 2019 at 9:28am PDT

8. Munich Food Guide

Get to know all about the food you’ll be consuming in Munich alongside that beer. Sausages and pretzels? Yes, please!

View this post on Instagram

A post shared by Munich Foodguide (@munichfoodguide) on Dec 28, 2019 at 10:30am PST

9. Muenchen Official

Follow the official IG account of Munich, Germany and learn a thing or two about the city you’ll be partying in. After all, Munich is so much more than just Oktoberfest and beer — we promise!

View this post on Instagram

A post shared by München (@muenchen) on Sep 26, 2019 at 1:36am PDT

10. Munichworld

This account is all about our favorite city–Munich, Germany. For lovers of Munich, by lovers of Munich, with a healthy dose of Oktoberfest and Bavarian delights! It’s the best way to get psyched for a visit to Munich.

View this post on Instagram

A post shared by Munich | Travel community (@munichworld) on Feb 25, 2020 at 12:46am PST

11. Reichenbach Hall

If you’re anything like us and wish that every day of the year was like Oktoberfest, then Reichenball Hall in New York City is your dream come true. This German beer hall in Midtown Manhattan gives other Oktoberfest Instagram accounts a run for their money: there’s no shortage of happy, thirsty people, delectable beer, and schnitzel. Yum!

View this post on Instagram

A post shared by 🇩🇪🍺 REICHENBACH HALL 🍺 🇩🇪 (@reichenbachhall) on Sep 16, 2019 at 4:50am PDT

12. Oktoberfesttours.Travel

Of course you’re already following us on Instagram, right? Right?!? Of course right. But just in case you aren’t, check us out — you’ll find all of the best photos from our Oktoberfest tours and beyond.

View this post on Instagram

A post shared by OktoberfestTours.travel (@oktoberfesttours.travel) on Feb 7, 2020 at 8:26am PST


Are all of these photos making you thirsty? Be sure to check out our Oktoberfest tours while you’re filling up your next glass of Paulaner.

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12 Oktoberfest Instagram Accounts You Need to Follow | Oktoberfest Munich, Germany

About the Author
Hey! I'm Julianne, proud Californian but living the wine life in NYC. I'm a former research analyst turned writer who blogs about travel, cocktails, wine, and beer at It's Five O'Clock Here. Connect with me on Facebook, Twitter, Instagram, and Pinterest. All the world's a stage; don't wait in the wings.

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    It doesn't get much better than the 2-week Oktoberfest beer festival held in Munich every year, and for the ultimate Oktoberfest packages and tours, Thirsty Swagman have got you covered. You can either join us in the beer tents for a few Steins or if you're up for a bit more adventure then come party with us on our flagship Beer or Bust tour.

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